Services · Treatments
Keratin Treatment in Santa Monica & the Westside
A smoothing treatment that cuts frizz and styling time — using a formaldehyde-free formula, by Anna Berglund, a Los Angeles hairstylist with 20+ years at high-end salons in Beverly Hills and the UK.
What is a keratin treatment?
A keratin treatment coats each strand with a smoothing protein layer, calming frizz and cutting down on daily blow-dry and styling time. It softens texture and adds manageability rather than making hair poker-straight — your hair keeps its natural movement, just calmer and easier to style.
Anna offers the service with either of two different treatments, Keratin Complex Natural or Cocochoco™, and both formulas are completely formaldehyde-free. Every appointment begins with a consultation so Anna can plan the right treatment and timing for your hair.
If you live near the beach, you already know what humidity does to hair. Santa Monica, Venice, Marina del Rey, Manhattan Beach — anywhere in Los Angeles, where the coast is close, that damp air tends to bring frizz along with it. A keratin treatment is one of the most effective ways to keep hair smooth despite it, cutting down on the extra blow-drying and product it usually takes to fight frizz that lives this close to the water.
FAQ
Keratin treatment questions
What is a keratin treatment?
A keratin treatment smooths the hair's outer layer with a protein coating, reducing frizz and cutting down on daily styling time. It adds smoothness and manageability rather than making hair completely straight.
What keratin treatments does Anna use?
Anna offers the service with either of two different formulas, Keratin Complex Natural or Cocochoco™, both completely formaldehyde-free.
Will my hair be completely straight afterward?
No — a keratin treatment reduces frizz and adds smoothness and manageability rather than making hair poker-straight. Hair keeps its natural movement, just calmer and easier to style.
How long does a keratin treatment take?
Plan for at least 2 hours. The exact time depends on your hair's length and thickness.
How long does it last?
Results typically last 3 to 5 months.
What's the aftercare for a keratin treatment?
Avoid washing or getting your hair wet for the first 72 hours after your treatment. After that, switch to a sulfate-free shampoo, and wear a leave-in conditioner or protective product before swimming to help results last.
Can I get a keratin treatment and color in the same visit?
Yes, with the right order. Color can be done before a keratin treatment in the same visit. If the keratin treatment is done first, plan to wait at least 2 weeks before coloring.
Ready for smoother, frizz-free hair?
Anna sees clients at a private suite in Santa Monica, Sundays and Tuesdays, by appointment only.
Book an appointment